Kardigan
SERVICES PROVIDED:
- Name Development
- Positioning Research
- Identity Design
- Campaign Development
- Website Design & Development
- Social Media Channel Design
Design Partner: Spirolab
Kardigan is a heart health company developing a portfolio of medicines designed to make cardiovascular disease preventable, curable and no longer the leading cause of death in the world. Kardigan brings unmatched disease focus and deep industry expertise to modernizing treatment discovery and development for individual patients.
Kardigan tapped 22 Fillmore to lead the development of the company’s brand identity as the biopharma was coming out of stealth mode and announcing its Series A funding, its leadership team, its scientific approach and its corporate values.
The full scope of work included the development of the Kardigan name, the design of the logo, the build out the identity system, the creation of a corporate positioning campaign, and the build out of a full-scale website.
The “Pulse of Life” homepage campaign strikes an inspirational tone reflective of the company's big picture vision of reimagining what's possible in cardiovascular medicine.
The Kardigan website was selected as the "Best Biotechnology Website" by the Web Marketing Association as part of the 2026 WebAward Competition.
